The Portugal and Real Madrid soccer player have voted as the “most valuable player” in 2013 second time in his lifetime for scoring 69 goals. He has earnings of $80 million, $52 million from the salary including the winnings and $28 million from his endorsements.
Ronaldo has made deals with different brands like; Nike, Tag Heuer, Armani, Konami, Adidas, Castrol, Gucci, Forbes (and other magazines) and a personal brand of underwear labeled as CR7. Following is the detail of Cristiano Ronaldo Contracts:
Cristiano Ronaldo contracts
Ronaldo has worked for many magazines like Konami, Forbes, Men’s Health, Arena, GQ, and Futbal. He has been on the cover of these magazines.
In Forbes magazine Cristiano Ronaldo is on:
- 30th in 100 Celebrity
- 14th in Money
- 2nd in Press
- 9th in Social Media
- 31st in 2013 Celebrities
- 2nd in The World’s Highest-Paid Athlete
He is the 1st in Forbes highest paid footballers
He has established himself enough for being the celebrity on the first page of above-mentioned magazines.
A long running partnership, Ronaldo is a prominent name among the football players and Nike is the biggest sports brand around the world. Cristiano Ronaldo has massive deals with Nike.
Ronaldo has earned $41.1 millions with Nike. It was just a week ago when Cristiano Ronaldo became the highest paid soccer player after scoring a massive number of goal in the Fifa World Cup. His fame was on peak after signing a huge five-year, $206 million contracts with Spanish powerhouse Real Madrid. The international superstar in football is on the verge of signing a renewed endorsement deal with Nike worth upwards of $64 million over the course of the next five years.
Ronaldo is currently in the last year of a previous five-year deal signed with Nike in 2010. Now, with the world-class striker seemingly locked in for another half decade with Real Madrid, Nike is looking to further lock down the world’s most popular athlete—based on the number of Followers an athlete has on Facebook (Ronaldo has the most at 60 million).
Armani, Castrol & KFC
Cristiano Ronaldo has worked with another leading sports brand i.e. Armani. As a leading soccer player, he is in huge demand. In October 2009, the 6’1″ Cristiano was named the new spokesmodel for Emporio Armani men’s underwear and jeans. Ronaldo replaced L.A. Galaxy star David Beckham, flaunted his rippling six-pack abs in a new worldwide advertising campaign.
Ronaldo also worked with Castrol and KFC. When Ronaldo has made a deal with KFC many eyebrows were raised:
“The KFC endorsement is a weird deal because he’s promoting fast food,” said Max Roures, Area Manager Middle East of Spanish sports management firm Media Base Digital (MBD).
One of the Consultant in Abu Dhabi said:
“The day an endorsement is announced there tends to be an increase in sales and in company stocks”.
CR7 is named after Cristiano Ronaldo himself. It is his personal brand of underwear labeled as CR7. But now he has expanded it into different categories like sportswear and footwear. The CR7 Underwear and Socks collection is introduced with a great deal of strength.
Sportswear giants Adidas and Nike are clearly the biggest names in the industry when it comes to their sales, driven by their exclusive agreements with the most popular clubs in world football and the leading stars of the sport. Usually, Nike is linked with Cristiano Ronaldo and Adidas is linked with Lionel Messi. They are the most famous athlete in the world who has a great fan following. Along with the Nike Ronaldo also worked with Adidas.